Facebook Live is relatively new as it has only been around since 2015, but has recently become one of the best ways to engage with clients and a target audience. There are many ways to utilize this amazing marketing tool. You can encourage people to get involved in the community and come together, show them how to do something, offer clients a questions and answers session, give the audience a unique perspective behind the scenes and create an engaging series.
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When you hear artificial intelligence marketing, you may think that is something for large companies with big budgets or some kind of term used in the movies, but it’s really something every business owner can utilize. Think about your daily life, we benefit from artificial intelligence every day—Amazon and Netflix use artificial intelligence to recommend products or television shows based on what we search or watch.
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Who is guilty of being sucked into someone’s story on social media? I’ll admit it…me! It never fails I’m just going to take a quick scroll through Facebook or Instagram and BAM the next thing I know; I’m engrossed in a story. There is something about quick little snippets that can hypnotize us, particularly for me, if it is someone or a business that is continually offering tips and advice on something I am interested in.
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