Is pay-per-click advertising for me?
Frequently, we are asked about Google AdWords and other pay-per-click (PPC) advertising options (Facebook, 7Search, Bing, etc.). Most people have a general understanding of what it is, but are less informed on how it works and how to use it.
So how do you know if your website and internet marketing dollars are giving you a positive return on investment?
We find that while many business owners believe their website, social media, blogging and newsletters help build their business, most have no idea how many people visit their site each month, where they came from or what they looked at.
Want to Stand Out on Google’s Search Results? Add Structured Data to your site!
What is Structured Data, you might ask? Well, it is data (like your company name, or phone number) that is placed in a particular field. That may not mean much to you, but it means a lot to Google.
The Desktop VS Mobile War Is Over, Are You On The Winning Side?
It’s no surprise that mobile device users have surpassed desktop users in generating internet traffic. In late 2013 Google’s own Eric Schmidt stated that mobile devices are winning the war. He continues by saying that 2014 will be a victory lap for mobile computing.
Twitter is breaking the 140 character limit!
Twitter has recently announced that direct messaging limits will be bumped up from 140 characters to 10,000 characters. This update will begin rolling out in July. No official date has been released.
Can Your Small Business Afford To Ignore Google+?
When it comes to the world of Search Engine Optimization (SEO) for local search results, Google is king- period.
Going Apps Deep!
Using Google’s goo.gl URL shorting service to “deep link” directly to content in your business’s Android or IOS app.