March Madness Marketing for the Win
Everyone knows what March Madness is even if you don't actually know that much about basketball. But for your marketing this month, March Madness would be crazy not to tap into!
No matter if your business is related to sports or not, there is a high chance that your audience is familiar with basketball at a minimum, with most being pretty big fans.
How can you utilize March madness for your business?
You can do a sort of “giveaway” or prize incentive by setting up a bracket for all participants and whoever’s team ends up winning gets a free product, discount, or something else that hits your business the best.
Additionally, especially with front-facing teams, you can involve your employees by taking different days to dress up in support and cheer on different teams. This is a great way to get some more Instagram and other social media content while also showcasing how great your team morale is!
You can also do a month long March Madness discount code or promotion on particular products. Think about utilizing hashtags such as #marchmadness and #collegebasketball to keep your feed relevant as well.
Using big events and nationally recognized happenings is a great way to improve engagement and maintain relevance for your business. Take advantage of it!
If you love this idea but it seems like a lot of work and you just don't have the time, give CyberSpyder a call. We can take care of everything, from updating your website, to handling your social media, and even help with SEO. Take a look at how some of this Digital Advertising works.